Toggo is a UX/UI creative exploration for a fictional dog toy customizing app.
I design from scratch the idea of the app, user journey, brand identity, and all the interactions from lo-fi to hi-def. I created a functional design system that looked playful, clear, and scalable if needed in the long term, and also had some fun categorizing personalities of the furry ones for a optional test.
Who doesn't love a nice design exploration and dogs? Go fetch!!
